Let’s think about how to tell diversity stories at work without creating tokens. Oooh, and then you’ll put headphones on and watch your new favorite talk show host brickity-break it down to a sick beat. But let’s be mullet about this and start with the business up front. Diversity is good for business and for stories Lots of future-facing companies talk about how a diverse workforce gives them an edge and there is proof that it does. And let’s be…
self-advocacy
Using inspiration from the Cristina Martinez story to tell better stories about ourselves as professionals beyond job titles.…
Own the story of how you screwed up that one time and you’ll come out on top
Posted on October 16, 2018Lately some clients have been talking to me about pressure to be perfect at work. They don’t want to show any flaws and maybe you don’t either. That’s too bad because a stellar, unsung story type you can use to advocate for yourself (beyond the origin story) is the lessons learned story. “Mistakes are always forgivable if one has the courage to admit them.” – Bruce Lee Your lesson learned can be your gold star if you play it right. First,…
“Tell your own story and you will be interesting.” -Louise Bourgeois
A big “Yes, Orlando!” to the wonderful people from the Diversity and Tech community at Microsoft Ignite. A big “Ugh, Orlandon’t” to the humidity. So let’s focus on the positive. During my session about how to tell persuasive stories to self-advocate, about a dozen attendees stood up and shared personal stories. While their content varied, many shared a behavior in their delivery; they told personal stories in the…
Origin stories can be about regular people, too
Posted on September 16, 2018Are you as devastated and confused as I am by the news that there might be no more Superman movies starring Henry Cavill? The world is cruel sometimes. As you curl up on the couch to console yourself (just me?) please find a moment to reflect on the larger topic: the power of an origin story. Origin stories are about point A rather than point B. When it comes to talking about our achievements, especially at work, we tend to…
Want a raise? Tell the right kind of story.
Posted on April 10, 2018Consider the homing pigeon, Cher Ami, who took a few bullets, losing her foot and eye during World War I, but still delivered her message, saving a group of American infantrymen in danger. Cher Ami was a hero, especially among the 77th Infantry Division. She was awarded the Croix de Guerre and later went on to open a tap dancing school for aviary fanciers who also had a single wooden leg. I made up the part about the tap dancing, but the rest…
Use a cliffhanger at your next fundraiser
Posted on August 14, 2017We watch and then we klatch. If you give your listener a cliffhanger, she can’t stop right there—er, she can’t let go. She HAS to hear the end of the story. This sequence (i.e., build up the story, hit pause right before the finale, watch the listener clamor for it) can rile up your fans/donors to give more because the tension is driving them nuts. Let them see the montage. The most successful fundraisers I have attended had (in addition to great organization, timing, and proper staffing)…
Strategic storytelling isn’t manipulative
Posted on May 31, 2017My kid saw an Elmo toothbrush at the grocery store the other day and insisted I buy it. He already had a toothbrush at home but it never fired him up like this one. In the end, figuring this would make him more likely to brush, I bought it. Did he manipulate me? Or persuade me? Or did I do one of those to him? Whenever I teach a workshop on strategic storytelling for nonprofits, I frame it within the art of…
Don’t make a long story too short
Posted on December 6, 2016Board trainings are the best. One day, a buttoned up guy with a fabulous head of silver hair—we’ll call him Peter—moved himself to tears. He sat in a windowless conference room surrounded by a dozen fellow board members he had just met. Peter told us a story about a teenage hooligan, Jimmy, falling through the cracks. A very special nun, Sister Bea, went to bat for Jimmy and got him a gig as an orderly. As Peter spoke about Jimmy’s struggles and Sister Bea’s compassion he choked…
It was l’esprit d’escalier all over again. Last night I gave a guest lecture to a public relations class for professionals where the students asked fantastic questions. Of course, a few questions kept rolling around my old noggin while going up the stairs to bed, especially those about authenticity versus fakin’ it. When you tell your own story, be you. If you’re telling a story about something that happened to you, be yourself. If you’re funny, laugh at yourself or the situation. If you looked bad when…