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July 2014

best practices data stories

Wear Pants, Tell Stories

We’ve talked about naming relationships in stories, creating obstacles, telling our own stories, and how to walk your talk. Now, in the fifth entry of our series about storytelling, let’s talk about combining story with data for maximum effect. The “two” in your one-two punch Many of us think data are king. Numbers seem like an objective, universal language. We may even believe that opening with data makes us instantly credible and our requests impossible to deny. What this assumption…

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